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The Palma city council's health department is putting the finishing touches to a new awareness campaign in an effort to cut down the amount of dog excrement found on the pavements. The campaign is due to start on May 1. All previous campaigns have been dismal failures. The new campaign is called Can-paña, a play on the word can, which is Catalan for dog, and campaña, or campaign. It will be backed by reinforcements to the green patrol and an increase in the amount of the fines it can impose, according to Maria Crespo, who is in charge of the health department. Only 11 people were fined for failing to clean up after their dogs last year. And in the first three months of this year, the green patrol has only imposed four fines for this offence.