Retail sales shrunk by 0.6 percent in March and the retail sector, claiming that is has been hung out to dry by the local government, has a package of 1'000 prizes which shoppers can win over the next few months.
From a Mediterranean cruise to flights to Paris, a little over 500 stores have signed up to the initiative.
Josep Capo, the President of the Foundation Ibi-comerç, said yesterday that the retail sector has received very little support from the local government and this latest campaign is being mounted by the retail association themselves with no administrational support. With unemployment continuing to rise and consumer spending continuing to fall, it's time for us to change the way we operate.
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