Supermaket chain Eroski is increasing its investment in Balearic products and last year spent over 75 million euros on 224 local suppliers, around 1.7% more compared to 2011. Local wine, Mahon cheese and Majorcan cured sausage “sobrasada” were amongst the products. The supermarket reported a growth in investment and sales.

Sales of local meat, in particular beef and lamb also incresaed as well as the fish sales, which experienced a boom in the 2.5 million euros. Alfredo Herraez, director of Eroski, said this week during a campaign entitled, “We like Balearic products”, and this shows “the commitment” of the chain to supporting local producers.

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