Shortage of milk on Majorca

PLALMA
EVERY day between 8'000 and 10'000 litres of milk arrive at Prilac, coming from the dairy farms of Campos and Llucmajor, “but this production is not sufficient to supply the demand which we have on the island, mainly for goat's cheese and milk. “The milk from Campos is not enough for us, but we will not sacrifice quality for quantity”, said Bartomeu Androver, commercial head of the company Prilac.

This dairy produce company was started at the end of 2002 with the support of the then Balearic Government, which was run by a socialist coalition.
The Government took a 33 percent share of the company; the Cooperativa de Lleters de Mallorca another 33 percent, and the Grup Fontanet the remaining 33 percent.

Actually the Grup Fontanet is the owner of the company after supplying all the capital, and it is they who are responsible for the production of fresh cheese, cottage cheese, yoghourt, “llet formajada”, and cured and semi cured cheeses from cow's and goat's milk.

Their sales in 2007 up to now have exceeded the figures for 2006 for the majority of their products, a fact which makes expectations for the end of the year very optimistic, and quality always has priority over quantity.

The core of Prilac's business is, without doubt, fresh products, and after that semi cured products, but they are now suffering from a shortage of milk, and are having difficulty in finding more producers.

Prilac sources also said that, after five years, the company has made its mark on the islands' market, in spite of the difficulties normally encountered when introducing a new trade name into the market.

Now, Prilac is working with more than 1'300 regular clients, including food shops, bars, supermarkets and ice cream parlours.