Foreign tourists who came to the Balearics between January and May spent 2,171 million euros, according to data from the Egatur survey of tourism spend.
This represented an increase of 12.7% over the same period in 2014, when spending hardly increased despite a rise in the number of tourists.
The increase in the Balearics is the second highest in Spain, behind only Madrid and above a national average of 8.4%. Indeed, the Balearics accounted for 10% of the total spend of all foreign tourists who came to Spain during the first five months of the year.
Specifically in May the spend in the Balearics was 1,144 million, which was up by 15.3% over 2014 and was the month out of the five to have registered the steepest rise in spend.
This is attributed to the fact that visitors were staying longer and that there were more of them. German tourists were identified as being the ones who were contributing to this increase the most.
And, the retail sector is hoping that the tourists will give the summer sales an extra boost once they get underway next week with the residents having been treated to ongoing discounts since the market was liberated giving retailers the freedom to offer discounts all year and not only during the two traditional winter and summer sales periods.


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