During February and March, an average four million Briton every week watched the six-part block buster thriller The Night Manager on the BBC.
The 20 million pound adaptation of the John le Carré novel, which had an all star cast headed by Hugh Laurie, Olivia Colman, Tom Hardy and Tom Hiddleston, was party shot in some of the most spectacular locations in Majorca, Palma, Deya cove, Puerto Soller, La Fortaleza (pictured left) which guards Puerto Pollensa and the Tramuntana. It enjoyed huge acclaim in the UK, it is now attracting record viewing and wild reviews in the United States and will soon hit the screens in China.
Made by the BBC and AMC in association with the local production and facilities company Palma Pictires, The Night Manager apparently has also had a huge effect on holiday bookings.
Thanks to the resounding success of the series, a travel agency has seen a boom in bookings from fans wanting to visit Majorca. With Britons looking ahead to the May bank holiday, the island peaked in the company’s top 10 areas for the first ever time. CheapOair.co.uk has reported that is has seen a sharp rise in bookings to Palma and has attributed it to the popularity of the series. It said holidaymakers are keen to witness the stunning villas, clifftop restaurants and secluded beaches used as filming locations in the thriller.
Peter Grover, managing director, CheapOair UK said: "Increasingly we are seeing travellers head to locations inspired by film and TV locations and The Night Manager is no exception.
"Thanks to the incredible Majorcan scenery taking centre stage in the BBC’s latest drama success, the destination has not only entered our European top 20 for the first time ever but it’s proving more popular than traditional warm weather locations such as Rome and Tenerife by coming in sixth so soon after the show’s finale."
Every year the Balearic Film Commission, and Palma City Council in particular, receive an increasing number of applications from film companies, TV channels, advertising agencies and commercial outfits to shot and film on location in the capital and across the island and this has not only led to the an expansion in Majorca’s audio visual industry but also to it gaining a highly respected reputation which is leading to many repeat visits by clients from all over the world.
But, despite the island’s versatility as a location, its infrastructure and easy access to most major European countries, there still remains the issue of tax breaks being offered to film and TV companies which would help even more.