The fair in Tokyo couldn't be staged in the normal way.


Aetib, the Balearic Tourism Strategy Agency, has been participating in the JATA Tourism Expo. This participation has been virtual, as the Tokyo fair couldn't go ahead because of the pandemic.

Spain's tourism office in Tokyo organised fifteen online meetings between representatives from Aetib and Japanese travel agents and tour operators.

The aim has been to attract Japanese tourists next year, and the tourism ministry says that there has been particular interest in culture, sports tourism and gastronomic experiences, including wine tourism.


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John Little / Hace 9 months

Thank goodness for Covid or otherwise half the tourism department would be off on a junket to Tokyo. Over the years we have seen promotions to China, South Korea, America and just about anywhere else the suits fancy going. These islands are not a long haul destination and never will be until direct flights to those countries are regularly available. Weekend in Seoul anyone ?