Thomas Cook says no to the tax

Frankhauser said that this would amount to a significant sum for a family on a ten-day or fortnight's holiday. While he accepted that many European cities have a tourist tax, competitors to the Balearics, like Greece or countries in north Africa, do not. He also recalled the experience of 2002-2003 and the "peaceful death" of the eco-tax that was brought in by the Antich government: the tax passed away some eighteen months after it was implemented.

The Thomas Cook CEO praised hotel redevelopments and legislative means to allow problems in Magalluf and Playa de Palma to be addressed. "This is the way to go in bringing about increased productivity for tourist resorts," he said. However, he was surprised that so many shops in the centre of Palma continue to not open on Sundays. "This is something which is essential if Majorca wishes to position itself as a city-break destination."