THE improvement and integral reform planned for the Playa de Palma will mean a reduction in the number of tourist places of between 40 and 60 percent, Margarita Najera, head of the Reform Committee said yesterday. There are going to be fewer rooms but they are going to be of a better quality, assured Najera, speaking at a presentation of the project with representatives of the five responsible administrations: Central Government, the Balearic Government, the Council of Majorca and the town councils of Palma and Llucmajor.
There will be three central axis points of reform: in Can Pastilla, Las Maravillas and s'Arenal de Llucmajor. Plans will also include a pilot project of improving residential buildings in the area . Work will begin in September and will embrace 18 buildings in Can Pastilla and s'Arenal. We're not talking about glossing over the Playa de Palma, said Najera. What's there at the moment has become out of step with the current demands of tourism, and we've got to opt for a new model of tourism. She gave a reminder that current average star ratings of accommodation on the Playa de Palma are 2.7 and the intention was to boost the quality to 4 stars.
A new feature of the improvement project, added Najera, is the construction of a single building to represent the culture and heritage of the Mediterranean. She said that an architectural competition for the design of the building would begin in September.
Najera claimed the reform programme, described as a star project not just of the Balearics but of Spain, has linked considerations for the environment, the resident community, local employment with the new model of tourism.