David Giles, who was responsible for bringing Simply Red to the same Majorca venue back in 2008, says: "My music career started in Miami, co-owning a nightclub with Ronnie Wood in the 1980s and going on to throw huge events and festivals from the '90s onwards. So it’s with a sense of great pride that Missoni Baia is lending its name to the VIP area this August. Laying on pre-show champagnes and wines, the team behind Missoni’s first residential development in Miami is keen to show Majorca’s elite where they can find their winter sun. "And as someone who summers in Spain and winters in Miami, I am right behind them."
Several VIP packages are on offer at Simply Red on 20 August: from 150 euro unnumbered tickets to 4,000 euro boxes that seat ten - a cool 400 euros each. All have the benefit of Missoni Baia’s pre-show drinks, a separate VIP entrance (no queuing) and access to the Pacha Mallorca after party. Demand is strong, so early reservation is recommended.
High-end Italian fashion house Missoni (famous for its colourful zigzag-patterned knitwear) teamed up with real-estate developer OKO Group (headed by Vladislav Doronin – who also owns luxury hotel resorts, Aman) to create 146 residences in a 57-storey building fronting Miami’s Biscayne Bay.
Between the shore and the hip Design District, Missoni Baia combines the stature of a skyscraper with the intimacy of a boutique hotel and the amenities to match – from tennis courts to swimming pools (yes, in plural) and waterfront cabanas to an elegant Spa. Prices start from 1.9 million USD for two bedroom apartments – with some special concessions available for Simply Red VIPs.
Simply Red, fronted by Mick Hucknall, have sold more than 50 million albums worldwide and are best known for hits such as Money's Too Tight (To Mention), If You Don't Know Me By Now and Fairground.
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