I am always rather sceptical when I see reports of a record summer season with visitor numbers reaching a record high. I must admit that I have been rather surprised at how quiet and deserted some parts of the island are at the moment even though it is peak season. Now, I do not want to ruin the party because we need a good summer season but I think it is too early to talk of a record season because there are still key months to come including the second half of August and of course September. Hotels are not 100 per cent full: their occupancy level is in the high 90s, but talk of hotel overbooking at the start of the season have proved wrong.

I have been talking to some business owners in resorts who say that the spending power of tourists leaves a lot to be desired and the growth of all-inclusive package holidays means that the bar and restaurant businesses in resort continue to suffer. So what is a record season? Well the record season at the moment is record visitor numbers but of course a fantastic summer season is not just a case of visitor numbers. It is about spending, profitability of local firms and of course the season lasting well into November. So I will be keeping the champagne on ice for now. For me a record tourist season is one which starts in March and ends in November. For me a record summer season is one that sees new long-term jobs being created and the satisfaction level of tourists being very high. If all the points I have mentioned above are met then I will call it a record season.


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Sean Dobson / Hace over 6 years

Oh,look,a flying Pig.


Andrew Rawson / Hace over 6 years

Well everyone I have spoken to are saying it is a record season. But the worst season. Who knows what the truth is. But people believe what they see with their eyes and in their tills not what some government department or agency tells them.