The government was certainly not in favour of lowering prices. | PERE BOTA
It was December twenty years ago. Three months after 9/11, and there were concerns about how British and German holiday bookings were shaping up for 2002. Hoteliers were nevertheless being asked to unite in the face of pressure from tour operators to lower prices. The Balearic government, meanwhile, had scheduled the introduction of the ecotax for the official start of the 2002 season - the first of May. Quality not quantity was the mantra. Sounds familiar?